February 2008 LOSELEY CHILLED FOODS WIN GOLD AT THE GROCER BRANDED EXCELLENCE AWARDS 2008
The Loseley brand continues to go from strength to strength winning yet again another award at the prestigious Grocer Branded Excellence Awards 2008 in the dairy yoghourt and pot dessert category for their Loseley Rich & Creamy Raspberries & Jersey Cream yoghourt.
Products were judged on a set of criteria: taste, texture, appearance, packaging and value for money as well as clarity of labelling.
In 2005 Loseley Rich and Creamy Plain Yoghourt won the Gold in the prestigious Great Taste Awards and in 2006 won a Gold Award at The Nantwich International Cheese Show for their Rich and Creamy Yoghourt. Last year, 2007, Loseley Luxury yoghourt – Tangy Lemon and Lemon Curd came out on top at the Nantwich International Cheese Show again.
Brian Beattie, Dale Farm’s Head of Brand Marketing, said “We are delighted to see Loseley developing in this way and to have won our latest award at The Grocer Branded Excellence Awards 2008. Loseley is a well accepted brand which continues to evolve. These awards are excellent news. Our aim at present is to develop Loseley as a quality added-value dairy brand. We re launched our yoghourt range at the end of 2004 and added layered yoghourts and cottage cheese and this year sees the launch of Loseley butter”.
Loseley’s award-winning range of dairy products are made from only the finest Channel Island milk, Jersey Cream, real fruit and other natural ingredients. For the discerning consumer the ranges include
Loseley Award winning Rich and Creamy Yoghourts. four flavours that really do capture ‘summer in a jar’: Raspberries & Jersey Cream; Strawberries &Jersey Cream; Caramelised Pear & Creamy Fudge and Blackberry & Bramley Apple
Sumptuous Award winning Loseley Luxury Layered Yoghourts Madagascan Vanilla & Champagne Rhubarb, Maple Toffee & English Fudge, and Tangy Lemon & Lemon Curd
Luxurious Award winning Loseley Cottage Cheese, the ever-popular Natural, English Farmhouse Cheddar & Onion, Sundried Tomato, Olive & Basil and William Pear.